Amazon Sales Rank Chart 2022

Last Updated on November 30, 2021 by Jay Clover

Amazon is the number 1 e-commerce marketplace in the world with hundreds of millions of products listed. This variety offers customers the chance to search and find the products they need. And, while this variety is great for customers, it’s not great for sellers because it means great competition.

As an Amazon seller, you want to know how to stand out from the rest. You want to know which products will sell the most so that you can make a good profit. After all, everyone is in for the money.

Fortunately, we have the Amazon Sales Rank Chart 2022. This chart shows how each category of products ranks on Amazon. That helps you understand where your products rank, estimate sales, and whether you need to choose another category. If you are about to start selling on Amazon, the sales rank chart helps you choose the right niche.

What Is Amazon Sales Rank?

The Amazon Sales Rank is a dream-come-true for every seller. It shows the current rank of the product in the marketplace. The closer it is to #1, the faster it sells out. However, it all depends on the product being sold as every product is different. Namely, craft supplies with a sales rank of 300 000 might sell several times a week, but a home decoration with the same sales rank sells a few times a year.

You see, the type of product plays a major role in selling success. That’s why you shouldn’t rely solely on the rank but also consider the product category. And, to better understand the sales rank, you need the Amazon Sales Rank Chart.

The Importance of Amazon Sales Rank Charts

Amazon Sales Rank Charts have always been popular among sellers. They show how product categories rank on the marketplace, thus serving as a guide to sellers for choosing the right products to sell. They help them make the right sourcing decisions and set parameters when searching for products to sell on Amazon.

U.S. Amazon Sales Rank Chart (Updated November 1st, 2021)

Category Top .5% Top 1% Top 3% Top 5% Top 10% Top 25% Total
Appliances 4,467 8,934 26,802 44,670 89,340 223,351 893,404
Art, Crafts, & Sewing 55,984 111,969 335,907 559,844 1,119,689 2,799,222 11,196,889
Automotive 138,000 276,001 828,003 1,380,005 2,760,009 6,900,023 27,600,091
Baby Products 14,295 28,590 85,769 142,948 285,897 714,742 2,858,968
Beauty & Personal Care 48,061 96,123 288,368 480,614 961,228 2,403,071 9,612,282
Books 426,876 853,752 2,561,256 4,268,761 8,537,521 21,343,803 85,375,213
CD’s & Vinyl 39,900 79,800 239,400 399,000 798,000 1,995,000 7,980,001
Cell Phones & Accessories 85,568 171,136 513,407 855,679 1,711,357 4,278,394 17,113,574
Clothing, Shoes, & Jewelry 757,068 1,514,135 4,542,406 7,570,677 15,141,354 37,853,385 151,413,540
Electronics 86,119 172,238 516,715 861,191 1,722,382 4,305,956 17,223,823
Everything Else 52,540 105,080 315,240 525,401 1,050,802 2,627,004 10,508,016
Grocery & Gourmet Food 16,537 33,074 99,221 165,368 330,736 826,840 3,307,361
Handmade Products 11,074 22,149 66,446 110,743 221,487 553,716 2,214,865
Health & Household 42,692 85,383 256,150 426,917 853,834 2,134,585 8,538,341
Home & Kitchen 495,173 990,346 2,971,039 4,951,732 9,903,463 24,758,659 99,034,634
Industrial & Scientific 67,060 134,121 402,363 670,604 1,341,209 3,353,022 13,412,089
Movies & TV 26,790 53,580 160,741 267,902 535,804 1,339,510 5,358,039
Musical Instruments 9,018 18,035 54,106 90,176 180,352 450,880 1,803,521
Office Products 48,259 96,518 289,554 482,591 965,181 2,412,953 9,651,810
Patio, Lawn, & Garden 60,974 121,948 365,844 609,741 1,219,481 3,048,703 12,194,813
Pet Supplies 27,388 54,776 164,327 273,878 547,755 1,369,388 5,477,552
Software 872 1,745 5,234 8,723 17,446 43,615 174,459
Sports & Outdoors 149,055 298,110 894,330 1,490,549 2,981,099 7,452,747 29,810,988
Tools & Home Improvement 118,906 237,812 713,435 1,189,058 2,378,115 5,945,288 23,781,150
Toys & Games 39,289 78,579 235,736 392,894 785,788 1,964,470 7,857,878
Video Games 5,007 10,013 30,039 50,065 100,130 250,325 1,001,300
Totals 2,826,973 5,653,946 16,961,838 28,269,730 56,539,460 141,348,650 565,394,601

Canada Amazon Sales Rank Chart (Updated November 1st, 2021)

Category Top .5% Top 1% Top 3% Top 5% Top 10% Top 25% Total
Automotive 16,573 33,147 99,441 165,734 331,469 828,672 3,314,687
Baby 3,105 6,210 18,631 31,052 62,105 155,262 621,048
Beauty & Personal Care 9,284 18,567 55,702 92,836 185,673 464,182 1,856,726
Books 87,956 175,912 527,736 879,560 1,759,119 4,397,799 17,591,194
Clothing, Shoes, & Accessories 105,290 210,580 631,741 1,052,901 2,105,802 5,264,506 21,058,023
Electronics 29,529 59,057 177,172 295,286 590,573 1,476,432 5,905,728
Everything Else 10,179 20,358 61,075 101,792 203,584 508,960 2,035,841
Grocery & Gourmet Food 2,407 4,813 14,440 24,067 48,135 120,337 481,347
Handmade 285 570 1,710 2,850 5,701 14,252 57,008
Health & Personal Care 11,442 22,884 68,652 114,420 228,840 572,099 2,288,397
Home & Kitchen 93,951 187,901 563,704 939,507 1,879,015 4,697,536 18,790,145
Industrial & Scientific 4,734 9,468 28,405 47,342 94,683 236,708 946,832
Jewelry 11 22 65 108 217 542 2,167
Luggage & Bags 2 4 12 19 39 97 388
Movies & TV 4,084 8,169 24,507 40,845 81,689 204,223 816,892
Music 10,077 20,153 60,459 100,765 201,530 503,826 2,015,304
Musical Instruments, Stage, & Studio 1,960 3,920 11,759 19,598 39,196 97,991 391,964
Office Products 6,445 12,889 38,667 64,445 128,890 322,226 1,288,903
Patio, Lawn, & Garden 8,713 17,425 52,276 87,127 174,255 435,637 1,742,547
Pet Supplies 8,198 16,397 49,191 81,985 163,970 409,924 1,639,697
Shoes & Handbags 22 45 135 225 449 1,123 4,493
Sports & Outdoors 24,327 48,654 145,961 243,268 486,536 1,216,339 4,865,355
Tools & Home Improvement 26,069 52,138 156,413 260,688 521,376 1,303,440 5,213,758
Toys & Games 9,459 18,918 56,753 94,588 189,176 472,941 1,891,762
Video Games 1,710 3,420 10,259 17,098 34,196 85,489 341,957
Watches 6 12 36 60 119 298 1,193
Totals 475,817 951,634 2,854,901 4,758,168 9,516,336 23,790,839 95,163,356

U.K. Amazon Sales Rank Chart (Updated June 15, 2021)

Category Top .5% Top 1% Top 3% Top 5% Top 10% Top 25% Total
Automotive 30,095 60,190 180,571 300,951 601,902 1,504,756 6,019,024
Baby Products 9,496 18,991 56,974 94,957 189,915 474,786 1,899,145
Beauty 19,701 39,402 118,207 197,011 394,022 985,055 3,940,218
Books 230,043 460,086 1,380,259 2,300,432 4,600,865 11,502,162 46,008,646
Business, Industry, & Science 9,156 18,313 54,939 91,565 183,130 457,825 1,831,298
CD’s & Vinyl 23,504 47,008 141,025 235,042 470,084 1,175,210 4,700,840
Clothing 132,549 265,098 795,294 1,325,490 2,650,981 6,627,452 26,509,807
Computers & Accessories 20,291 40,582 121,746 202,910 405,820 1,014,550 4,058,199
DIY & Tools 48,224 96,447 289,342 482,236 964,472 2,411,180 9,644,721
DVD & Blu-ray 6,934 13,868 41,604 69,340 138,680 346,700 1,386,800
Electronics & Photo 42,438 84,877 254,630 424,383 848,766 2,121,915 8,487,661
Everything Else 14,884 29,767 89,301 148,835 297,670 744,176 2,976,704
Fashion 6,246 12,493 37,478 62,464 124,928 312,320 1,249,281
Garden & Outdoors 19,294 38,588 115,764 192,941 385,881 964,703 3,858,812
Grocery 8,139 16,277 48,832 81,387 162,774 406,936 1,627,742
Handmade Products 1,502 3,005 9,014 15,024 30,047 75,118 300,473
Health & Personal Care 14,880 29,760 89,279 148,798 297,595 743,988 2,975,950
Home & Garden 14,917 29,834 89,503 149,172 298,344 745,861 2,983,444
Home & Kitchen 126,645 253,290 759,870 1,266,450 2,532,900 6,332,249 25,328,995
Jewellry 14,574 29,147 87,441 145,736 291,471 728,678 2,914,710
Large Appliances 2,790 5,580 16,741 27,901 55,803 139,507 558,026
Lighting 9,344 18,689 56,066 93,444 186,887 467,218 1,868,872
Luggage 8,968 17,937 53,811 89,685 179,370 448,424 1,793,697
Musical Instruments & DJ 5,280 10,560 31,680 52,800 105,600 263,999 1,055,997
PC & Video Games 2,854 5,709 17,126 28,544 57,087 142,718 570,873
Pet Supplies 14,015 28,029 84,088 140,146 280,292 700,730 2,802,920
Shoes & Bags 58,152 116,305 348,914 581,523 1,163,045 2,907,613 11,630,452
Software 283 565 1,695 2,826 5,651 14,128 56,512
Sports & Outdoors 44,964 89,928 269,785 449,642 899,284 2,248,209 8,992,837
Stationery & Office Supplies 17,985 35,970 107,910 179,850 359,700 899,249 3,596,996
Toys & Games 29,839 59,678 179,035 298,391 596,783 1,491,957 5,967,828
Watches 4,221 8,442 25,326 42,210 84,421 211,051 844,205
Totals 992,208 1,984,417 5,953,251 9,922,084 19,844,169 49,610,421 198,441,685

Mexico Amazon Sales Rank Chart (Updated November, 2021)

Category Top .5% Top 1% Top 3% Top 5% Top 10% Top 25% Total
Alimentos y Bebidas 621 1,241 3,724 6,206 12,412 31,031 124,124
Automotriz y Motocicletas 4,312 8,624 25,871 43,118 86,236 215,589 862,355
Bebé 1,296 2,592 7,776 12,961 25,921 64,803 259,211
Belleza 4,699 9,397 28,191 46,986 93,972 234,929 939,716
Deportes y Aire libre 9,077 18,154 54,463 90,772 181,543 453,858 1,815,432
Electrónicos 12,724 25,449 76,346 127,243 254,487 636,216 2,544,865
Herramientas y Mejoras del Hogar 7,858 15,717 47,150 78,583 157,165 392,913 1,571,652
Hogar y Cocina 23,679 47,358 142,075 236,791 473,583 1,183,957 4,735,828
Industria, Empresas y Ciencia 1,129 2,258 6,774 11,290 22,580 56,450 225,799
Instrumentos Musicales 947 1,895 5,685 9,474 18,949 47,372 189,488
Jardín 551 1,103 3,308 5,513 11,026 27,565 110,258
Juguetes y Juegos 5,610 11,220 33,659 56,098 112,197 280,492 1,121,966
Libros 10,583 21,166 63,497 105,828 211,657 529,141 2,116,565
Música 1,765 3,530 10,591 17,652 35,303 88,258 353,031
Oficina y Papelería 2,683 5,366 16,099 26,832 53,663 134,158 536,630
Productos Handmade 215 430 1,291 2,152 4,304 10,760 43,038
Productos para Animales 2,292 4,584 13,752 22,919 45,838 114,596 458,384
Ropa, Zapatos y Accesorios 47,529 95,058 285,173 475,289 950,578 2,376,444 9,505,775
Salud y Cuidado Personal 2,745 5,489 16,468 27,447 54,894 137,236 548,943
Software 97 193 580 966 1,933 4,832 19,326
Videojuegos 741 1,482 4,446 7,410 14,820 37,051 148,203
Totals 141,153 282,306 846,918 1,411,529 2,823,059 7,057,647 28,230,589

How to Use an Amazon Sales Rank Chart?

You can use the Amazon Sales Rank Chart for product research. Using the Amazon Sales Rank Charts, you can determine which products sell well and fast. This will prevent you from losing money on items that sell slow or don’t really sell. These charts are excellent in estimating the demand for a product, thus giving you the chance to choose products that will always be in demand. And, deciding upon the category is very easy since the higher the sales rank, the more sales it generates.

Unfortunately, Amazon removed the option for determining the number of products per category in January 2018. This made it hard to create sales rank charts. With that, sellers felt lost and couldn’t find a way to determine which products to sell.

How to Create an Amazon Sales Rank Chart?

Ever since Amazon removed the data on the number of products per category, people turned to CamelCamelCamel and Keepa when deciding upon product sourcing. I’m not saying this is bad because the information they provide is valuable. They allow sellers to look at the history of a product and the chance of it continuing to be sold. However, it seems that sellers prefer the Sales Rank Chart because it gives them a better overview of the marketplace and how each category ranks.

Here’s great news for current and future Amazon sellers…

Although Amazon has removed the option for easily determining the number of products in a category, there is a way to create an Amazon Sales Rank Chart.

How?

You need to use Keepa!

Keepa shows you the number of products it tracks on Amazon. If you do more research, you can find out the number of products it tracks per category and even subcategory. While this data is really valuable, it’s not presented in a user-friendly format which makes it hard to read and understand. Plus, it’s not presented in a table that shows the sales rank as a percentage of each category.

So, you need to do that yourself!

To create an Amazon Sales Rank Chart, you need to:

  • Create a table in Excel
  • Add the data Keepa provided you with
  • Add a math equation for calculating the percentage in each cell

In the tables above, you can see that we’ve ranked the top quarter percentage in the major categories. You can follow our example or create your own with the data you want or need.

The Amazon Sales Rank Chart and Seller’s Success

There’s no doubt that having a Sales Rank Chart helps you make the right decision when it comes to product sourcing. However, that doesn’t mean you should rely on it 100%.

When deciding upon which products to sell, consider the chart data, but also use product research tools like Jungle Scout, Helium 10, Viral Launch, and AMZScout. Also, use Keepa and CamelCamelCamel for tracking products’ rank in the marketplace.

As a matter of fact, you can install the Keepa Extension on your browser to have sales charts on your Amazon page. It also allows you to track products’ prices, set price alerts, and much more.

3 Factors That Affect Amazon Sales Rank

Amazon doesn’t reveal how it calculates the sales rank. However, sellers have found that some factors affect it. Those factors are:

1. Category

The product’s sales rank depends on its category. Namely, if you sell a photo frame in two categories: “Home Decor” and “Camer & Photo”, it will rank better in the first one because it’s more accurate for the product. That’s why it’s important to select the right category for your products when creating their listing.

2. Sales

This includes the number of sales, recency of sales, and history of sales. In terms of the number of sales, the more sales you have, the high sales rank your product(s) has. When it comes to the recency of sales, consistent sales increase the sales rank whereas the inconsistent ones, decrease it. And, last, the sales history serves as a report card showing the past sales, which helps Amazon estimate the number of future sales.

3. Listing Optimization

The listing optimization works like SEO for Amazon as it allows sellers to rank their product listings for keywords and drive organic traffic. Since optimized listings drive more traffic, the chance of someone buying them is greater. And, as we know, more sales equals a higher sales rank.

Tips to Improve Your Product’s Sales Rank

1. Do Good Product Research

It all starts with finding the right product to sell. You will either win or lose the game of Amazon selling. That’s why you have to do good product research using one of the popular tools like Jungle Scout, Viral Launch, Helium 10, AMZScout, Unicorn Smasher, and similar. Doing so will help you find products that have high demand by low competition. Those products will bring you sales and make you money.

2. Optimize Your Product Listings

Optimized product listings rank products higher on the Amazon product page, which leads to a greater chance of sales. To optimize your product listings, you need to:

  • Write a descriptive product’s title that contains relevant keywords
  • Write a detailed product description that contains the right keywords
  • Add high-quality images accompanied with Alt text
  • Set a competitive price

3. Focus on Daily Sales

If you want to boost your sales rank, you need to focus on your daily sales. They have a direct impact on the rank and ensure it stays consistent. Also, they will result in long-term growth because will maintain more or less the same rank. And, products that maintain a good rank for a long time receive more sales, thus helping you grow your business.

4. Promote Your Product Listings

Promotion, promotion, promotion! It is the best way to put your products in front of the consumers’ eyes. You can promote your product listings in various ways, including Amazon PPC, social media + ads, and giveaways.

About the Author: Jay Clover

I've been an online seller since 2013. Over these passed 8 years I have tried just about every method to make money online. Currently I am an Amazon FBA seller & Blogger.

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