amazon FBA

Amazon FBA Product Research: Too much competition?

The main factor we use when determining competition is the number of reviews a product has. Of course, there are other factors that we can outperform our competitors on, such as listing-quality & product photos for example. You should keep these factors in mind. But for now, we will focus on the main factor: Reviews.

Reviews

We want to have more reviews than our competitors. And ideally, also have a better review rating. Most of the time, customers will pick the most trustworthy product (lots of reviews, good rating). So if we come across a niche where the entire first page has hundreds of reviews, it will be very difficult for us to compete with them. Since we will be starting with 0 reviews.

I categorize competition based on:

Top 10:

  • Products with less than 50 reviews.

  • Products with less than 100 reviews.

First page

  • Products with less than 50 reviews.

  • Products with less than 100 reviews.

Tip: Enter this info in the active sheet to easily compare potential niches.

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About the Author: Jay

I've been an online seller since 2013. Over these passed 16 years I have tried just about every method to make money online. Currently I am an Amazon FBA seller & Blogger.

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